If you are having trouble viewing this email, please click here.

   Axtria
The Axtria Collective July 2022

Welcome to The Axtria Collective!

In this July issue, we bring you the best thought leadership, including The Key Drivers Paving the Future of the Medical Device Industry, Challenges Faced by Digital Therapeutics Developers, Addressing Data Challenges in MedTech, and a lot more! Enjoy!

 

We value your feedback. Please take our quick newsletter survey!

We are making great efforts to create the most insightful content for our readers, and your opinion is very important to us! We’d love to know what kind of content you find most interesting and useful.

Your feedback will help us shape our content strategy and ensure we create content you are interested in and need. Access our survey by clicking on the button below.

START SURVEY

Upon completing the survey, we will enter you to win a $50 Amazon gift card. There will be five randomly selected winners. So, hurry up! Maybe luck is on your side today!

KNOWLEDGE STREAM   Group 47570

Podcast-Episode19-Featured

The Key Drivers Paving the Future of the Medical Device Industry

Listen to this podcast episode, where Parimal Shah, the General Manager of Ultrasound Radiology at Siemens Healthineers, discusses the changes in the MedTech industry over the last 25 years, the key challenges that the industry is facing right now, the interrelationship between customer relationships and product experience, and a lot more.

LISTEN NOW

LEADERS' PERSPECTIVES  Group 47572

Challenges-Faced-by-Digital-Therapeutics-Developers-Featured

Challenges Faced by Digital Therapeutics Developers

Brian Rogers, Director at Axtria, examines the challenges faced by the companies in the Digital Therapeutics (DTx) market and outlines hurdles that must be overcome to succeed. Read the full article featured in MedTech Intelligence.

LEARN MORE

Addressing Data Challenges in MedTech

In this article, featured in MedTech Intelligence, Jason Stephani, Principal at Axtria, and Nidhi Jolly, Senior Manager at Axtria, shed light on the complex data challenges medical devices companies face and how a robust cloud-hosted MDM solution can help simplify them.

LEARN MORE

Efficient Targeting Through Optimized Pathways for the “Next-Best Physician”

Read this case study to learn how Axtria helped a major pharma identify the “next-best-physician” for its sales force and achieve optimum performance and efficient workload distribution.

LEARN MORE

 TIMELESS INSIGHTS   Group 47571

Blog-3

BLOG

The Importance of Measuring the Impact of Specialized Pharmaceutical Sales Reps on Patient Outcomes

Accurate performance measurement lays down the foundation for motivating sales reps. View this blog for an illustration on how to measure prescription fulfillment rates and accurately assess specialized sales reps’ performance.

LEARN MORE

Icon-Use-Case-Option2

USE CASE

Role of HCP with Omnichannel Patient-centric Approach Pharma Use Case

Patient-centricity is a vital component of pharma companies’ customer engagement strategy.
Watch this video to learn how patients and caregivers are essential to the treatment decision-making process and how companies benefit by empowering them with an omnichannel approach.

WATCH NOW

Icon-Use-Case-Option2

USE CASE

Omnichannel Program and Valuable Data Collection with AI Algorithm – HCP Rep Use Case

Informative, real-time next best action (NBA) suggestions help your sales reps communicate effectively with customers. Watch this video to discover how an AI-driven omnichannel decision engine can deliver actionable insights to elevate the customer interaction experience.

WATCH NOW

Icon-Use-Case-Option2

USE CASE

Omnichannel Campaigns to Enable New Treatment Options for Patient Use Case

Target the right patient, with the right treatment, at the right time. Learn how to achieve significantly better patient outcomes with an omnichannel strategy that creates greater awareness in the provider community.
View this video to understand the multiplier effect of an AI-driven omnichannel decision engine.

WATCH NOW

Blog-3

CASE STUDY

Increasing Marketing ROI by 10% with an AI/ML-based Marketing Data Lake

An AI/ML-driven marketing data lake is the key to managing complex datasets and unleashing true marketing ROI potential. Learn how Axtria helped a global pharma company accelerate innovation and maximize marketing returns.

WATCH NOW

CAREER INSIGHTS   Icon-Career-Insights-Option1

How India Can Win the War for STEM Talent

While other countries have pumped millions of dollars into STEM research and education, India is far behind.

In The Economic Times HR World article, Shikha Singhal, Principal and Leader of People Practices at Axtria, delves into the key challenges India can address to plug the demand-supply gap in STEM roles.

LEARN MORE

How-India-can-win-the-war-for-STEM-Talent-Featured

NEWS CAPSULE  Group 47572

Axtria Named as Leader and Star Performer by the Everest Group
Everest Group has named Axtria a Leader and Star performer in the Life Sciences Operations PEAK Matrix® Assessment 2022. This recognition is a testament to Axtria’s vision, innovation, and transformational capabilities driving the life sciences industry's growth. Read More >>

Jassi Chadha Engages with Other Tech Founders at the Collision Conference by “f.ounders” in Toronto
Jassi Chadha, CEO and President, Axtria, ran a session at the Collision conference by “f.ounders” in Toronto. It was a gathering of the world’s leading technology founders and had 33,000+ attendees from 130 countries.
Learn More >>

Are you looking for your next career opportunity?
Come be part of the Axtria family! Click here to explore growth opportunities.

Did you enjoy reading this newsletter?

Thumbs 1 Thumbs 2

Sign up for regular insights to your inbox. 
   
If you are having trouble viewing this e-mail, please click here.

 Unsubscribe from all future emails