This webinar session will:
- Provide an overview of how COVID-19 is disrupting the sales force and impacting all sales operations areas, with a focus on IC.
- Discuss the key objectives sales operations leaders are focused on when considering IC changes, including employee safety, sales force engagement, and effective use of IC budgets.
- Look at the IC levers available to sales operations leaders while managing the impact of COVID-19 from a short-term, medium-term, and long-term perspective.
- Review some of the commonly used tactics and strategies that pharma companies are embracing in these unprecedented times.