Axtria® Launches the “Life Sciences Leadership” Podcast Series

JUNE 2021, BERKELEY HEIGHTS

PRESS RELEASE

Axtria® Launches the “Life Sciences Leadership” Podcast Series

Initial episodes probe topics including the industry's digital transformation, the billion-dollar value of specialty pharmacy data, omnichannel transformation, and patient centricity.

Berkeley Heights, New Jersey - June 17, 2021

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Axtria has announced the launch of a new podcast series called the “Life Sciences Leadership Podcast”, which will feature interviews by Axtria's Global Head of Marketing, Jasmeet Sawhney. Sawhney will speak with a range of subject matter experts on various topics impacting the life sciences sector with the first few episodes covering the industry's digital transformation, the value of specialty pharmacy data, omnichannel strategy, and patient centricity.

The Life Sciences Leadership Podcast series has announced the schedule of its first five podcasts. The premiere episode features an interview with Axtria's CEO Jassi Chadha entitled Future Readiness: Understanding Life Sciences Companies Biggest Advantages in 2025.” In the interview, Chadha shares his perspectives on how the life sciences industry is still behind other industries in adopting digital and data infrastructures and AI-based intelligent software systems needed to get the right treatments to the right patients. Chadha also highlights important models and examples of life sciences organizations that were ahead of the curve on recognizing the coming digital transformation, such as Moderna’s rapid acceleration to market of its COVID-19 vaccine.

All the “Life Sciences Leadership” podcasts can be listened to on Apple Podcast, SpotifyGoogle Podcasts, iHeart, Overcast, Stitcher, YouTube, and more. The following are the upcoming scheduled podcasts:

  • June 23 – "Understanding Disruptions and Innovations in the Pharma Commercial Design" - Jeffrey Tomlinson, Principal, Decision Science, Axtria
  • July 7 – "Specialty Pharmacy Data: A Billion Dollar Question" - Uday Shah, Principal, Decision Science, Axtria
  • July 21 – "The Role of Marketing Data Hubs in the Omnichannel Transformation" - Philip Daniels, Principal, Business Information Management (BIM), Axtria
  • August 4 – "Patient Centricity in Pharma: Selling Pills Versus Selling Health" - Devesh Verma, Principal, Decision Science, Axtria

For more information, visit https://www.lifesciencespodcast.com.

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Contact Information

Tony Riggio
Anthony.Riggio@axtria.com
+1.908.839.6335

About Axtria
Axtria is a global provider of cloud software and data analytics to the life sciences industry. Axtria helps life sciences companies transform the product commercialization journey to drive sales growth and improve healthcare outcomes for patients. Axtria has a strong focus on sales and marketing operations in the life sciences industry. With customers in over 75 countries, Axtria is one of the biggest global commercial solutions providers in the life sciences industry.

Axtria helps customers improve operational effectiveness with solutions that leverage Big Data, cloud software, predictive analytics, and machine learning. Axtria DataMAxTM, Axtria InsightsMAxTM, Axtria SalesIQTM, and Axtria CustomerIQTM are cloud based software platforms that enable customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations. For more information, go to www.axtria.com

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