Axtria Peshine Initiative



Commercial Solutions Provider for the Life Science Industry Axtria® featured in INNOVATE® New Jersey Book

From Axtria to Capital One and Bitbean to KPMG, INNOVATE® New Jersey features over 300 pages of the state’s finest innovators across all industries. 

Berkeley Heights, New Jersey, September 22, 2020


Axtria, a global leader in cloud software and data analytics for the life sciences commercial business, is honored to be featured in Global Village’s INNOVATE® New Jersey publication. The INNOVATE series showcases the people, companies, products, and services leading the race within a city’s innovation and entrepreneurial ecosystem. 

Axtria and its CEO and President, Jassi Chadha, has demonstrated outstanding innovation by intelligently harnessing the value of data, resulting in two features in INNOVATE New Jersey. Axtria enables its customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations.

The complete ebook is available at this link. Axtria is flattered to be featured on pages 25 and 222 – 223 and included in Global Village’s ever-growing tribe of entrepreneurs, innovators, and colleagues. Peruse through the pages to find thought leaders giving their unique and veteran perspectives on innovation. Look for words by Axtria’s Jassi Chadha along with others such as

James Barrood from Tech Council Ventures, Elizabeth Good Christopherson from The Rita Allen Foundation, Dr. Michael Avaltroni from The Fairleigh Dickinson University School of Pharmacy and Health Sciences, and others.

Axtria CEO and President, Jassi Chadha said, “I am humbled to be personally featured alongside Axtria in this inaugural edition of INNOVATE® New Jersey. The INNOVATE series showcases the best of innovation from around the world, and I couldn’t be prouder to be a part of this entrepreneurial ecosystem.”

Axtria’s software and technology solutions empower customers in their end-to-end commercialization journey. Axtria’s cloud platforms - Axtria DataMax™, Axtria SalesIQ™, Axtria InsightMAx™, and Axtria CustomerIQ™ - enable customers to manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations. Axtria helps customers in the complete journey from data to insights to operations.

Over the years, Axtria has worked with its clients to improve their sales and marketing effectiveness via data-driven decision making. The company is disrupting the life sciences commercial business by enabling new possibilities through the standardization of data to analytics to operations.


Contact Information

Jennifer Salah, Director of Marketing



About Global Village Publishing

Global Village Publishing produces high-end, tech-enabled coffee table books that feature cities around the world. Its series include INNOVATE—which celebrates the leading innovators and innovation enablers of a city—and the BEST OF series. Each book is a portrait of the people, places, and businesses of different global locales. By teaming up with publishing partners on the ground in the cities featured, and by ditching the pay-to-play publication model, Global Village Publishing captures the ecosystem of a place and sees the world as an ever-growing tribe of entrepreneurs, colleagues, and friends.


About Axtria

Axtria is a global provider of cloud software and data analytics to the life sciences industry. Axtria helps life sciences companies transform the product commercialization journey to drive sales growth and improve healthcare outcomes for patients. Axtria has a strong focus on sales and marketing operations in the life sciences industry. With customers in over 75 countries, Axtria is one of the biggest global commercial solutions providers in the life sciences industry.

Axtria helps customers improve operational effectiveness with solutions that leverage Big Data, cloud software, predictive analytics, and machine learning. Axtria DataMAxTM, Axtria InsightsMAxTM, Axtria SalesIQTM, and Axtria CustomerIQTM are cloud based software platforms that enable customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations. For more information, go to


Axtria, Axtria SalesIQTM, Axtria CustomerIQTM, Axtria InsightsMAxTM and Axtria DataMAxTM are trademarks or registered trademarks of Axtria. Other names may be trademarks of their respective owners.