Axtria Co-Founders Jassi And Navi Chadha Honored In The Inaugural Class Of NJ Digi-Tech Innovators

    NJBIZ recognized Axtria Co-Founders Jassi Chadha, CEO, and Navi Chadha, CTO, as part of the inaugural class of NJ Digi-Tech Innovators Award honorees. The award showcases “talented individuals who introduced significant innovations in the technology and digital space that contributed significantly to the productivity and performance of their organizations,” according to NJBIZ. The winners were commemorated on May 14th at the DoubleTree by Hilton Somerset in Somerset, NJ.

    “Jassi and I are honored to be chosen for the first class of NJ Digi-Tech Innovators Award honorees,” said Navi Chadha. Innovation is in Axtria’s DNA with Jassi and Navi at the company’s helm. The co-founders are known for their innovative vision and entrepreneurial spirit. Before founding Axtria, Jassi and Navi co-founded marketRx, which was acquired by Cognizant Technology Solutions in 2007.

    When asked how they do it, Jassi explained, “Navi and I agree that it is critical to have the right strategy and vision, the ability to quickly identify the product-market fit, and the ability to build the right team. We have focused on this, and as a result, have led the advancement of commercial technology in the life sciences industry. Whether it was the big bet on cloud platforms, the rapid move into AI/ML engines, or the industrialization of analytics, Axtria’s platforms and breakthrough thinking have transformed how our customers view and value technology.”

    Jassi and Navi are pioneers in building advanced decision support software. Their NJ Digi-Tech Innovators’ seats are a result of their continuous innovations in Axtria’s technology, which have contributed significantly to their clients. They have worked closely with over 100 global companies to improve the effectiveness of their commercial operations. Each day, they help life sciences companies transform the product commercialization journey to drive sales growth and improve healthcare outcomes for patients. Axtria is quickly becoming one of the most influential global players in the industry, with customers in over 30 countries.

    The NJBIZ honor comes just one year after Jassi and Navi’s last big win together. In 2018, EY awarded the power-duo the Entrepreneur Of The Year® 2018 Award in the software category, among multiple other accolades throughout their careers.

    About NJBIZ
    NJBIZ, New Jersey’s leading business journal, provides 24/7 business news coverage with a weekly print circulation of more than 15,000 copies. BridgeTower Media owns NJBIZ and is the leading provider of business-to-business information, research, and marketing solutions across more than 20 local economies in the U.S.

    Contact Information

    Neha Garg
    Axtria, Inc.
    PHONE – +91 98109 28721

    About Axtria

    Axtria is a global provider of award-winning cloud software and data analytics to the life sciences industry. Axtria’s solutions are used to digitally transform the entire product commercialization process, supporting RWE/HEOR, medical affairs, pricing and market access, product launch and post-launch, and marketing and sales operations to drive growth and improve healthcare outcomes for patients. Our focus is on delivering solutions that help pharmaceutical, medical device, and diagnostics companies complete the journey from data to insights to action and get superior returns from their investments. As a participant of the United Nations Global Compact, Axtria is committed to aligning strategies and operations with universal principles on human rights, labor, environment, and anti-corruption and taking actions that advance societal goals. For more information, visit

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