Global Sponsor of Pharma Customer Engagement Europe 2022

Europe’s collaborative home for commercial, marketing, and medical affairs leaders

Axtria is the Global Sponsor of the Reuters Events Pharma: Customer Engagement Europe 2022, the only event that brings together the entire customer engagement community to align strategy, share innovation, and develop a ‘how-to’ with practical insights beyond just words.

The pandemic has made businesses realize the importance of digital element in omnichannel customer engagement, and how it is becoming a reality, driving business outcomes. The time has now come to move beyond the legacy and siloed systems for life sciences companies. An omnichannel transformation strategy that leverages data, a connected technology ecosystem, and is powered by artificial intelligence will allow the last mile execution to engage customers via all channels in an orchestrated manner and bring in the rewards of customer excellence.

Axtria has been at the forefront of developing and deploying a connected ecosystem for orchestrated omnichannel customer engagement, bringing to life the possibility and the ability to have a full spectrum of engagement with customers. We offer out-of-the-box, self-serve, fully integrated, and AI-powered solutions to life sciences organizations that enable ready-to-deploy omnichannel strategies to achieve their customer engagement goals.

We invite you to join our thought-leading presentation and network with our SMEs. Engage with us and explore how we can help you leverage data and analytics through our integrated product ecosystem to deliver a true omnichannel customer experience.

Our participation

Join us for the Session on Day 1

Tuesday, May 24, 2022
10:40 AM–11:00 AM (BST) / 03:10 PM–03:30 PM (EST)

Optimizing your biggest promotional channel: A responsive, data-driven approach to empower field teams

  • Move towards an omnichannel framework with responsive and data-driven models
  • Innovate the operating model to integrate digital marketing
  • Leverage dynamic scoring to coordinate personal and non-personal activities

Our Presenters

Charles-Rink

Charles Rink
Principal and Omnichannel CoE Leader, Axtria

Charles Rink is Principal and Omnichannel CoE Leader at Axtria. He has over 20 years of experience in strategy consulting, technology, and analytics for the life sciences industry. Based in London, he brings extensive experience advising clients in commercial strategy, analytics automation, and omnichannel operations globally.

Gregory Cordano

Gregory Cordano
Principal and Europe Leader, Axtria

Gregory Cordano is Principal and Europe Leader at Axtria. He has over 25 years of experience maximizing profits across business units through comprehensive strategic analysis, optimized tactical planning, coordinated operational implementation, and effective results-based measurement systems.

Click here to learn more about the Reuters Events Pharma: Customer Engagement Europe 2022

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Let’s Discuss Your Customer Engagement Strategy!

Our SMEs can help you discover how integrated and AI-powered products and solutions are helping life sciences companies achieve omnichannel customer excellence.

Learn more about our integrated product ecosystem

Axtria DataMAxTM is the next generation global cloud-based commercial Life Sciences data management product enabling accelerated actionable business insights from trusted data

Axtria SalesIQTM is the leading sales planning and operations solution for the global life sciences industry that enables effective and motivated sales teams resulting in higher commercial success.

Axtria InsightsMAxTM is a cloud-based, unified analytics product built for the Life Sciences industry, with a rich reusable library of data preparation capabilities and analytics models across sales, marketing, payer, patient, and trade domains.

Axtria CustomerIQTM is the most advanced next best action-driven customer engagement solution for life sciences that formulates effective omnichannel interactions for customers to optimize commercial activity.