As part of Axtria’s exciting presentation lineup, David Wood, Senior Principal, and Shubham Lahoti, Associate Director, will be presenting on the topic of “Measuring Direct and Indirect Influence of Account Managers”.
Axtria’s prior presentation focuses on how Machine Learning (ML) can help make sense of EMR and EHR data, whereas this session focuses on the methodology used to measure the interaction effect between account managers and sales reps and how to use that information to size the two teams. This presentation is on Wednesday, May 2nd at 8:15 a.m.
Account managers generally call on key decision makers at the health systems / IDNs mostly to influence policies and formulary decisions. This also improves the selling environment for the “regular” sales reps calling on the various target accounts or physicians that are influenced by that health system. During this presentation, David and Shubham will address:
Don’t miss out on learning about the methodology used to measure the interaction effect between account managers and sales reps. In addition to this presentation, Axtria has several other informative activities planned.