Axtria announces partnership with Reltio, continuing its mission to deliver exceptional commercial outcomes for its customers through cloud analytics

Axtria now offers its cloud data analytics expertise in combination with Reltio’s cloud MDM platform.  This partnership allows customers to get a clean, single source of data - and turns data into a strategic competitive advantage. Reltio, works with all data types including  transactions, interactions, third-party, public and social data, to produce a multi-domain, single source of truth for master data for the enterprise.  With this partnership, customers can now combine master data management with their analytics efforts, and get accurate, deeper and predictive insight at the point of decision.

With Reltio’s expertise in the Life Sciences industry through solutions such as Key Account Management, Key Opinion Leader Management, Managed Markets and Payer Management, it provides a perfect data management platform for Axtria’s customers.  This is yet another step in establishing Axtria’s leadership in providing insights across integrated sales, marketing and real world evidence data to Life Science industry leaders. 

The Reltio platform will power two Axtria offerings: First, Axtria SalesIQ™ platform, which provides integrated end-to-end sales operations services which will cross-leverage Reltio’s ability to predict, collaborate and respond to opportunities in real‑time. Second, Axtria’s Business Intelligence platform integrates with Reltio to support the convergence of data from multiple sources, functional areas and processes. 

With this partnership, Reltio customers will not only be able to get a clean and single-source-of-truth for master data, but will also be able to leverage Axtria’s expertise across to strategically transform their sales and marketing operations through competitive insights and predictive analytics.

We, at Axtria, are truly excited and look forward to leveraging this partnership to further drive RoI on our investments.

About Reltio

Reltio delivers reliable data, relevant insights and recommended actions so companies can be right faster. Reltio Cloud combines data-driven applications with modern data management for better planning, customer engagement and risk management. Reltio enables IT to streamline data management for a complete view across all sources and formats at scale, while sales, marketing and compliance teams use data-driven applications to predict, collaborate and respond to opportunities in real-time. Companies of all sizes, including leading Fortune 500 companies in healthcare and life sciences, distribution and retail rely on Reltio. For more information, visit www.reltio.com.

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Axtria Connect

Axtria is a global provider of cloud software and data analytics to the Life Sciences industry. We help Life Sciences companies transform the product commercialization journey to drive sales growth and improve healthcare outcomes for patients. We continue to leapfrog the competition with platforms that deploy Artificial Intelligence and Machine Learning. Our cloud-based platforms - Axtria DataMAx™, Axtria SalesIQ™, and Axtria MarketingIQ™ - enable customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations. We help customers in the complete journey from Data to Insights to Operations.

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