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    Axtria Inc. 300
    Connell Drive, 5th & 6th Floor,
    Berkeley Heights, NJ 07922
    United States

    +1-877-929-8742
    connect@axtria.com


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    PMSA 2025 Annual Conference - Elevating analytics through Human and Artificial Intelligence

    Schedule A Meeting

    Diamond sponsor of the PMSA 2025 Annual Conference

    Axtria is excited to present at the PMSA 2025 Annual Conference, showcasing innovative advancements in pharmaceutical excellence. We will focus on harnessing narrative-driven insights and AI-enhanced storytelling to transform traditional business intelligence for sales teams. We will explore the impact of agentic AI on personalized healthcare professional engagement and redefine analytics practices through conversational AI. Attendees can also look forward to discussions on enhancing field force effectiveness with last-mile analytics, generating synthetic patient data for rare diseases, and optimizing channel strategies with adaptive scoring mechanisms. Join us to discover the transformative insights shaping the future of pharmaceutical marketing and sales.

    PMSA Banquet: An exclusive opportunity to network with industry leaders

    Experience an extraordinary evening at the PMSA Annual Conference! We are thrilled to host the exclusive PMSA Banquet at Terrazas, Hollywood's stunning rooftop venue. With breathtaking panoramic ocean views, this premier event provides the perfect setting to forge valuable connections with industry leaders.
     
    Don’t miss your chance to be part of this unique networking experience. Request an invite today.

    Workshop

    Come participate in a showcase of real-world use cases where Axtria InsightsMAx.ai’s intelligent agents amplify human expertise to drive smarter actions across sales, marketing, clinical, and analytics.:

    Sunday, May 18 | 3:00 – 4:30 AM
    Axtria InsightsMAx.ai – Where Human Intelligence Meets Agentic Intelligence

    Rajesh Choudhary

    Rajesh Choudhary
    Senior Director, Information Management, Axtria

    Haipeng Chen

    Haipeng Chen
    Senior Director, Decision Science, Axtria

    Breakout

    Dive into two insightful breakout sessions with industry-leading experts from Axtria:

    Monday, May 19 | 10:15 – 10:50 AM
    Strategies and Pitfalls on the Way to Dynamic Call Planning and Targeting

    David

    David Wood
    Senior Principal, Decision Science, Axtria

     

    Tuesday, May 20 | 11:20 AM – 12:00 PM
    Machine Learning-Powered Launch Planning and Optimization Toolkit

    Saurabh Sarker

    Saurabh Sarker
    Director, Commercial Excellence, Axtria

    Podium Presentations

    Join us for two general sessions with industry-leading experts from Axtria:

    Monday, May 19 | 1:45 – 2:35 PM
    An Orchestration Strategy Framework for AI-Driven Optimization of Digital Outreach for HCPs

    Pete Moutvic

    Pete Moutvic
    Principal,
    Omnichannel, Axtria

    Disha Gupta

    Disha Gupta
    Director,
    Omnichannel, Axtria

     

    Wednesday, May 21 | 11:35 AM – 12:20 PM
    Unification with Structured Data Cataloging and Management for Analysts and Business Users

    Rajesh Choudhary

    Rajesh Choudhary
    Senior Director, Information Management, Axtria

    Poster presentations

    Axtria is excited to once again share several posters that showcase our latest, bold work for Life Sciences clients. Six engaging and informative presentations will explore how AI-enhanced storytelling and narrative-driven insights transform sales business intelligence with the newest, cutting-edge technology. Axtria’s topics include agentic AI for personalized healthcare engagement, conversational AI analytics, field force effectiveness with last-mile analytics, synthetic patient data for rare diseases, and adaptive scoring for channels.

    Bringing Healthcare Data to Life with Storytelling and GenAI

    Jim Perry

    Empowering Commercial Pharma: The Evolution from BI Reporting to AI-Powered Narratives

    Rajesh Choudhary

    Transforming Pharmaceutical Sales with Agentic AI: A New Era of Personalized HCP Engagement

    Renuka Shelke

    Revolutionizing Analytics with Agentic AI and Conversational GenAI

    Haipeng Chen

    From Insight to Impact: Last-Mile Analytics for Field Force Effectiveness

    Harmanpreet Kaur
    SCHEDULE A MEETING

    Visit Axtria’s Exhibit Booth!

    Don’t miss the opportunity to connect with Axtria SMEs at booth #117.

    Book a meeting or demo with our SMEs

    Learn more about our integrated product ecosystem

    Axtria DataMAxTM
    Axtria DataMAxTM Emerging Pharma
    Axtria InsightsMAx.ai
    Axtria SalesIQTM
    Axtria CustomerIQTM
    Axtria MarketingIQTM

    Accelerated Actionable Business Insights from Trusted and Secure Data

    Axtria DataMAxTM is a next-generation cloud-based commercial Life Sciences data management product for intelligent decision-making, delivering actionable business insights from trusted data, and serving as the omnichannel data hub for Customer 360 use cases.

    LEARN MORE

    Enterprise-grade insights for emerging pharma

    Axtria’s DataMAx™ Emerging Pharma is an enterprise-grade SaaS solution for emerging pharma companies to gain instant access to brand-specific insights that can quickly scale to meet the needs of a growing portfolio, helping customer-facing teams to manage sales interactions seamlessly.

    LEARN MORE

    Agentic AI Life Sciences platform with 30+ agents for deployment and experimentation

    Axtria InsightsMAx.ai transforms how Life Sciences enterprises leverage AI by enabling rapid experimentation, seamless building, and effortless scaling of Agentic AI solutions.

    LEARN MORE

    Drive Commercial Excellence with Unified Sales Planning and Operations

    Axtria SalesIQTM is the leading sales planning and operations solution for the global Life Sciences industry that enables effective and motivated sales teams resulting in higher commercial success.

    LEARN MORE

    Leverage Next-Best-Action Driven Omnichannel Customer Engagement

    Axtria CustomerIQTM is the most advanced omnichannel-driven customer engagement solution that enables personalized interactions, at scale, across Life Sciences customers to optimize commercial activity.

    LEARN MORE

    Democratize Marketing Analytics to Achieve Strategic Omnichannel Success

    Axtria MarketingIQTM is the next generation commercial marketing analytics product for Life Sciences companies that enables superior brand performance through market attribution, delivering timely insights that drive effective planning, evaluation, and execution.

    LEARN MORE