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    Everest Group Life Sciences Digital Services Specialists PEAK Matrix® Assessment 2024

    We’re proud to have been named a Leader in the Everest Group Life Sciences Digital Services Specialists PEAK Matrix® Report. Everest Group classified ...

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    From Chaos to Cohesion
    Orchestrating Omnichannel Measurement Approaches for Enabling Outcomes-Driven, Personalized Campaigns

    Orchestrating Omnichannel Measurement Approaches for Enabling Outcomes-Driven, Personalized Campaigns

    In the life sciences industry, traditional measurement tactics are falling short. They cannot address the complexities of the modern customer journey. The surge of digital channels and evolving customer behaviors are driving this difficulty. So how do you respond? This white paper redefines how life sciences companies approach omnichannel measurement. Authored by industry leaders Vandana Singh ...
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