Commercial Data Management

Infographic: Commercial Data Management For Faster Meaningful Insights

Reduce the time from insights to decisions to operations by utilizing Axtria's expertise to seamlessly onboard massive new data sets.

Axtria Infographic Commercial Data Management with Axtria DataMAx(TM)



A diversified global healthcare company wanted to transform their existing commercial data warehouse (CDW) as the volume and complexities of data had outgrown the limits of their existing technology and platform capabilities. This was having a direct downstream effect on over 150 commercial excellence analytics users who were receiving delayed and inaccurate data, and thus were unable to derive deeper patient-centric insights for driving business decisions.

Axtria used the right combination of knowledge, resources and tools, to empower the client to onboard new generation data sources, derive meaningful insights and make insight-driven decisions. This enabled the client to leverage data at a faster pace and convert it into action to realize their business objectives.


Tags: Life Sciences, Information Management, CDW, Commercial Data Management, Commercial Data Warehouse, CDM, Axtria DataMax

Axtria Connect

Axtria is a global provider of cloud software and data analytics to the Life Sciences industry. We help Life Sciences companies transform the product commercialization journey to drive sales growth and improve healthcare outcomes for patients. We continue to leapfrog the competition with platforms that deploy Artificial Intelligence and Machine Learning. Our cloud-based platforms - Axtria DataMAx™, Axtria SalesIQ™, and Axtria MarketingIQ™ - enable customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning, and manage end-to-end commercial operations. We help customers in the complete journey from Data to Insights to Operations.

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