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    Connell Drive, 5th & 6th Floor,
    Berkeley Heights, NJ 07922
    United States

    +1-877-929-8742
    connect@axtria.com


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    Connect. Strategize. Execute.

    Creating Value in Healthcare Through AI/ML-driven Transformation of the Commercialization Journey

    Meet Axtria in Kentucky at the PMSA 2022 Annual Conference!
    May 15-18, 2022

    Register Now

    Gold Sponsor of the PMSA 2022 Annual Conference

    We are thrilled to announce Axtria’s participation at the first in-person PMSA 2022 Annual Conference since the pandemic. PMSA’s annual conference is a premier industry event for pharmaceutical data science professionals to share best practices and help drive continued innovation in the pharmaceutical industry.

    Don’t miss our thought-leading podium and poster presentations, training workshop, exhibit booth, innovative thought leadership, and SMEs.

    We are committed to making a transformative impact on patients’ health through innovative products based on AI/ML.

    Let’s discover how, together, we can solve your challenges across the commercialization lifecycle.

    Axtria's Participation

    Note: All times are in Eastern Time

    Focus Group
    Omnichannel: Why Aren’t We There Yet?

    May 16, 2022
    5:00 PM-6:00 PM

    In Old Louisville Room

    Facilitated by Vandana Singh

    Vandana-Singh-1

    This focus group will provide an opportunity to discover why many pharma companies have not yet realized the full potential of analytics to drive omnichannel customer engagements. In particular, we would like to know what current challenges you and your team are facing. Vandana will direct the discussion to focus on ways to overcome common challenges and target how future actions can lead your company to achieve full-scale omnichannel customer engagement.

    Book Your Spot

    Training Session

    Yuan Pan

    Yuan Pan

    Ramesh Krishnan

    Ramesh Krishnan


    Topic:     Measuring and Optimizing the Effect of Direct-to-consumer Channels in Retail and Non-retail Settings with Machine Learning Techniques


    May 15, 2022
    Sunday
    3:00 PM-5:00 PM

    Podium Presentations

    Vandana-Singh-1

    Vandana Singh

    David

    David Wood


    Topic:     Progression from 1st to 2nd Generation Next Best Action (NBA) in the Aftermath of COVID


    May 16, 2022
    Monday
    10:15 AM-11:00 AM

    Brian-cut-1

    Brian Gibbs


    Topic:     New Approaches in Pharma Using Cell Phone Mobility Data


    May 18, 2022
    Wednesday
    10:15 AM-11:00 AM

    Poster Presentations

    May 16, 2022
    9:45 AM-10:15 AM | 4:30 PM-5:00 PM - Poster Judging and Reception

    Note: In addition to the interactive poster sessions listed above, attendees are encouraged
    to peruse the poster hall during the scheduled breaks or free time.

    Rashi Prakash

    Rashi Prakash

    Puneet_Bhatia

    Puneet Bhatia

    Aditi-Talwar

    Aditi Talwar


    Topic:     Dynamic KPI Benchmark Framework to Optimize Pharma Email Marketing Performance Across Multiple Campaign Variables

    Presenter

    Authors

    Devesh-Verma

    Devesh Verma

    Brian-cut-1

    Brian Gibbs


    Topic:     Integrated Machine Learning for Diversion Risk Identification Using Structured and Unstructured Data - Case Studies for Dynamic Application for Early Warning Detection and Correction

    Visit Axtria’s Exhibit Booth!

    Don’t miss the opportunity to connect with Axtria SMEs at our exhibit booth. Please stop by to have an insightful conversation or see Axtria’s solutions.

    Book a meeting or demo with our SMEs.

    Schedule A Meeting

    Upcoming PMSA Webinar

    Date: August 2, 2022 | Wednesday: 12:00 PM EDT
    Topic: Data Industrialization for Commercial Analytics Acceleration

    Data is growing rapidly in the pharmaceutical industry. New avenues of data are being explored, and challenges to provide insights are further compounded by the complexity of these data sources. It has become imperative to find hidden insights and make these datasets available quickly to all users.

    The complexity of data and insights are becoming key concerns for many initiatives as the ecosystem of the portfolio is evolving with a focus on specialty, rare diseases, and cell & gene therapies. This has made healthcare going local and more personal. Getting insights quickly for these needs and in the hands of multiple users is now a challenge that needs to be addressed by providing complex commercial models with the right inputs and easy-to-understand data. These challenges are amplified by factors revolving around data security, data traceability, government regulations, and new operating models post COVID era.

    Presented by Axtria

    Dhaval Mukhatyar & Amit Gupta

    Register Now
    Learn more about our integrated product ecosystem

    Accelerate actionable business insights from structured and unstructured life sciences data sources securely, accurately, and in compliance with Axtria DataMAxTM
    Axtria-DataMAx-Product-Screen

    Axtria DataMAxTM is a cloud-based data management platform that helps to rapidly onboard, manage, and govern new commercial data sources for insightful analytics and better decision-making.

    Optimize every aspect of your commercial operations with Axtria SalesIQTM
    Siq

    Axtria SalesIQTM is an intelligent and adaptive global sales performance management solution that provides real-time intelligence directly to sales reps.

    Design, develop, and automate robust analytics models and accelerate data-driven decision making with Axtria InsigtsMAxTM
    Axtria-InsightsMAx-Product-Screen

    Axtria InsightsMAxTM interweaves siloed data and functional excellence to enable a culture of intelligent insights and operations at scale.

    Future-proof your promotional investment with Axtria CustomerIQTM
    Miq

    Axtria CustomerIQTM brings together the power of AI/ML-based analytics with business-driven intelligence to improve the interaction between the life sciences company and their customers, providing a complete customer 360° view. It automates and optimizes the efficiency of both sales and marketing channels, to drive higher revenue.