Axtria has announced the launch of a new podcast series called the “Life Sciences Leadership Podcast”, which will feature interviews by Axtria's Global Head of Marketing, Jasmeet Sawhney. Sawhney will speak with a range of subject matter experts on various topics impacting the life sciences sector with the first few episodes covering the industry's digital transformation, the value of specialty pharmacy data, omnichannel strategy, and patient centricity.
The Life Sciences Leadership Podcast series has announced the schedule of its first five podcasts. The premiere episode features an interview with Axtria's CEO Jassi Chadha entitled “Future Readiness: Understanding Life Sciences Companies Biggest Advantages in 2025.” In the interview, Chadha shares his perspectives on how the life sciences industry is still behind other industries in adopting digital and data infrastructures and AI-based intelligent software systems needed to get the right treatments to the right patients. Chadha also highlights important models and examples of life sciences organizations that were ahead of the curve on recognizing the coming digital transformation, such as Moderna’s rapid acceleration to market of its COVID-19 vaccine.
All the “Life Sciences Leadership” podcasts can be listened to on Apple Podcast, Spotify, Google Podcasts, iHeart, Overcast, Stitcher, YouTube, and more. The following are the upcoming scheduled podcasts:
- June 23 – "Understanding Disruptions and Innovations in the Pharma Commercial Design" - Jeffrey Tomlinson, Principal, Decision Science, Axtria
- July 7 – "Specialty Pharmacy Data: A Billion Dollar Question" - Uday Shah, Principal, Decision Science, Axtria
- July 21 – "The Role of Marketing Data Hubs in the Omnichannel Transformation" - Philip Daniels, Principal, Business Information Management (BIM), Axtria
- August 4 – "Patient Centricity in Pharma: Selling Pills Versus Selling Health" - Devesh Verma, Principal, Decision Science, Axtria
For more information, visit https://www.lifesciencespodcast.com.