Good reporting is an essential tool for managing your business. This reporting needs to be focused and actionable – focused in that it addresses the key business questions you face; actionable in that it helps you answer these questions and make decisions.
Too often reporting fails to meet this requirement. Many well-known factors contribute to this failure – from incomplete or poorly integrated data sources, to information overload from a proliferation and duplication of reports. While these are important factors to address they are not the focus of this paper – we focus on technology as a factor that too often has enabled bad habits in reporting, and argue that the iPad provides a device with features that can help address these bad habits and foster better reporting.