Sales Operations

    We Believe In The Power Of Impactful Stories. Discover Insights, Industry Perspectives And Modern Business Approaches.

      The animal health industry is expanding at a combined annual growth rate (CAGR) of 6.3% per year, and global sales are now projected to be $67.56 BN by the end of 2026.1 This growth lends ...

      6 mins read

      The pet care market in the United States was estimated at about $80 billion in 2021, according to a study published by Global Industry Analysts.1 And according to market analytics firm IRI, ...

      6 mins read

      Discover how Axtria SalesIQTM field reporting and analytics capabilities provide meaningful insights to help a medical device company impact salesforce effectiveness and boost sales rep ...

      5 mins read

      In today's rapidly changing and competitive business environment, sales professionals must be agile, able to anticipate changes, and capitalize on new opportunities. Simultaneously, ...

      6 mins read

      The authors have 45+ combined years of pharma industry experience, leading internal company sales force strategy/operations processes, leading departments responsible for sales force ...

      7 mins read

      The commercial ecosystem of the medical device industry is an intricate one. Medical device sales teams constantly watch out for opportunities across the sales process, beyond the ...

      6 mins read

      Effective roster management has long been an overlooked topic in Pharma commercial operations. In fact, in our 2016 Commercial Excellence Survey, we found that 46% of Pharma organizations ...

      1 mins read

      Effective Call planning ensures the best customer engagement for the sales reps by providing the right tactical inputs. It provides the detailed insights on the timing and relevance of ...

      0 mins read

      Sales crediting and eligibility are two of the most common challenges that organizations face in managing their Incentive Compensation programs. Traditionally, these processes have relied ...

      1 mins read

      Omnichannel Customer Engagement

      Ensure 360-degree customer engagement with omnichannel marketing solutions.

      The Growth of Digital Investment Pharma’s investment in digital marketing has grown significantly in the last few years, fueled by the proliferation of new channels, post-pandemic changes, and ...

      4 mins read

      Across all industries, brands connect with their prospects and customers through many different communication channels. Such interactions over various channels collectively influence customer ...

      4 mins read

      Call Planning

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      As the healthcare industry moves toward a value-based paradigm, the healthcare environment is becoming increasingly complex with emerging market influencers. Rising healthcare costs and reforms are ...

      5 mins read

      Effective Call planning ensures the best customer engagement for the sales reps by providing the right tactical inputs. It provides the detailed insights on the timing and relevance of messages ...

      0 mins read

      In continuation with the three earlier PMSA Webinars delivered on Commercial Operations, Axtria delivered its fourth insightful webinar on Sales Targeting & Call Planning, which shed light on the ...

      1 mins read