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      2024 US Incentive Compensation Benchmarking Study

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      From Chaos to Cohesion: The Power of Productized Marketing

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      Omnichannel Data Foundation: Challenges & Solutions to Enable a Successful Customer...

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      The Evolution and Future of Integrated Evidence Planning

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      The Inflation Reduction Act and Its Implications on Real-World Evidence

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      Accelerating Market Access with AI: It's Time to Look Beyond Propensity Score Matching

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      2025 Customer Engagement Planning and Execution Benchmarking Study

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      New: GENERATIVE AI

      Do you have the right partner for your AI journey?

      GenAI - Do you have the right partner for your AI journey_

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      Optimizing Sales Excellence: A Comprehensive Guide to Sales Performance Management

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      Decoding Data Democratization

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      NexGen Commercial Intelligence: How Generative and Agentic AI are powering Field Force...

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      Cell & Gene Therapies for Rare Diseases: Unlocking New Possibilities with Real-World Data

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      10 Myths of Custom MMx and Why Axtria MarketingIQ™ is Best-in-Class

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      Transforming Diabetes Care with AI-Powered Patient Identification

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      AI in Pharma is here; now go back to basics!

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      Paul Bedard & Jassi Chadha: Reimagining The Future of Pharma Customer Engagement

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      How to Build a MedTech Targeting Plan with Overlapping Field Forces

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      Axtria DataMAx™ - Accelerate actionable business insights from trusted and secure data

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      Measure What You Manage

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      Axtria Launches InsightsMAx.ai to Revolutionize AI Deployment in Life Sciences

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      Axtria unveils transformational Agentic AI platform for life sciences companies

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      THE AXTRIA COLLECTIVE

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      March 2025

      NexGen commercial intelligence, case study on transforming territory alignment, and more

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    ISPOR 2023
    ISPOR 2023 Boston

    ISPOR 2023

    Impacting Innovation, Value, and Healthcare Decision Making

    Meet us May 7 - 10, 2023
    Boston, MA, USA

    REGISTER NOW
     

    Axtria is a Gold Sponsor at ISPOR 2023

    It is increasingly important for the life sciences industry to adopt an integrated approach to planning, generating, and managing the evidence required for the value of its innovations. Axtria RWE & HEOR’s integrated approach encompasses data infrastructure, data analytics and talents, processes, and governance for agile and actionable insight deliveries. Axtria RWE & HEOR offers integrated evidence generation by leveraging a full spectrum of analytics (descriptive, diagnostic, predictive, and counterfactual) across the product lifecycle, encompassing pre-launch, launch, and post-launch. Our innovative solutions bridge the evidence gap between clinical trials and real-world practice.

    We are thrilled to announce Axtria’s participation at ISPOR US 2023 as a Gold Sponsor. Don’t miss our thought-leading workshop, poster presentations, and opportunity to meet our RWE & HEOR experts at the event.

    Axtria's Participation

    Note:  All times are in Eastern Time

    Does Geography Affect Health? 
    Insights Derived From Integration of Geography-Based Social Determinants
    of Health With Patient-Level Real-World Data

    May 10, 2023
    10:00 AM-11:00 AM

    Facilitated by:

    Ron

    Ron Preblick

    Head US HEOR General Medicines at Sanofi

    Keran Moll_New

    Keran Moll

    Director, HEOR at Regeneron

    Won Chen Lee

    Won Chan Lee, Ph.D.

    Principal, RWE & HEOR, Axtria

    Jennifer Ken Opurum

    Jennifer Ken-Opurum, Ph.D.

    Associate Director, RWE & HEOR, Axtria

    Meet Our Leaders at ISPOR 2023

    Won Chen Lee

    Won Chan Lee, Ph.D.
    Principal, RWE & HEOR Practice – Scientific and Strategic Oversight

    Dr. Lee serves as RWE & HEOR Practice Lead and Principal at Axtria. He has more than 20 years of experience in HEOR, including strategic planning, economic modeling, RWE database studies, post-marketing studies, HRQL/PRO assessments, HEOR roadmap, value proposition development, HTA assessment, and publication strategies. Dr. Lee holds a Ph.D. in Health Economics from the Graduate Center of the City University, New York, and a master's degree in economics from the University of Grenoble, France.

    Chet Badoor

    Chet Baboor
    Principal, RWE & HEOR  Practice - Client Partner

    Chet serves as a Principal and client partner at Axtria’s RWE and HEOR practice leading strategy and operations.  He has more than 20 years of consulting experience in market access and commercialization for life sciences clients. Chet’s particular experience and expertise is to combine and integrate various aspect of go-to-market strategies, RWE & HEOR, technology solutions related to real world data and analytics, commercial analytics and omnichannel marketing. Chet holds a bachelor’s degree in mechanical engineering and an MBA with honors from Thunderbird.

    Mihail

    Mihail Samnaliev, Ph.D.
    Director, RWE & HEOR - Client Engagement Lead

    With 18 years of experience in academia and the life sciences industry, Dr. Samnaliev oversees all RWE related scientific studies.  He has deep expertise in study design, economic evaluation, applied statistics, and scientific writing. Previously he worked as a health economist at Boston Children’s Hospital and held a faculty appointment at Harvard Medical School. Dr. Samnaliev has > 50 peer reviewed publications across a range of therapeutic areas, including mental health, cardiovascular, endocrine, respiratory, and neurology.

    Jennifer Ken Opurum

    Jennifer Ken-Opurum, Ph.D.
    Associate Director, RWE & HEOR – Client Engagement Lead

    Dr. Ken-Opurum is an experienced consultant, providing solutions to key business problems for clients in the pharma and biotech domain. She has conducted investigative research across therapeutic areas via secondary database analyses, economic modeling, primary surveys, chart reviews, prospective cohort studies, HRQoL/PRO, and publications. She is responsible for study design, project implementation, quality deliverables, and leading teams of RWE & HEOR researchers. Dr. Ken-Opurum holds a Ph.D. in Nutrition Science from Purdue University, Indiana.

    Luke

    Luke Schmerold
    Associate Director, RWE & HEOR – Client Engagement Lead

    Luke Schmerold has nine years of experience in HEOR, including RWE studies, economic modeling, and manuscript development. At Axtria, he leads projects and is responsible for providing strategic insights for study design, project implementation, and quality of deliverables. Luke has a bachelor of science degree in Mathematics and Economics from the University of Chicago.

    Ruihong Wang

    Ruihong Wang
    Associate, RWE & HEOR - Data Analytics and Communication

    Ruihong Wang is an experienced RWE & HEOR analyst, proficient in medical writing, client communication, and project management. She is an expert programmer in a variety of languages including Python and R. Ruihong has a master’s degree in Business Analytics and Risk Management from Johns Hopkins University.

    Poster Presentations

    Real-World Evidence Usage in Regulatory Approvals from USFDA and EMA

    Authors: Javed Shaikh, Mihail Samnaliev
    Presenter: Mihail Samnaliev
    Date: Monday, May 8, 2023
    Poster session time: 9:45 AM - 1:15 PM
    Presentation time: 12:15 PM - 1:15 PM

     

    The Potential of Real-World Evidence to Complement Basket Trials for Tissue Agnostic Drugs Targeting Neurotrophic Tropomyosin-Related Kinase Gene Fusions

    Authors: Divya Jain, Kadija Diawara, Divya Tamminina, Abdul Shakira, Navneet Ranjan, Geetika Sharma, Javed Shaikh, Mihail Samnaliev
    Presenter: Luke Schmerold
    Date: Monday, May 8, 2023
    Poster session time: 3:15 PM - 6:45 PM
    Presentation time: 5:45 PM - 6:45 PM

     

    Clinical Benefits of Treating Type 2 Diabetes Mellitus Patients with Iglarlixi: A Patient-Level Simulation Study

    Authors: Ankita Chauhan, Mihail Samnaliev, Jennifer Ken-Opurum, Sesha Sai Srinivas Sistla, Aashay Mehta, Terry Dex, Scott Charland, Andrew Revel, Preblick R
    Presenter: Jennifer Ken-Opurum
    Date: Monday, May 8, 2023
    Poster session time: 3:15 PM - 6:45 PM
    Presentation time: 5:45 PM - 6:45 PM

     

    Medtech Innovations in Oncology: A Review of NICE MedTech Innovation Briefings from 2014 to 2022

    Authors: Jatinder Kumar, Pooja Gupta, Javed Shaikh, Mihail Samnaliev
    Presenter: Ruihong Wang
    Date: Tuesday, May 9, 2023
    Poster session time: 9:45 AM - 1:15 PM
    Presentation time: 12:15 PM - 1:15 PM

     

    Targeted Literature Review of Economic Burden and Modelling Techniques for Duchenne Muscular Dystrophy

    Authors: Mayank Vir, Tejaswinee Shah, Arpit Mittal, Ruihong Wang, Geetika Sharma, Javed Shaikh, Mihail Samnaliev
    Presenter: Luke Schmerold
    Date: Tuesday, May 9, 2023
    Poster session time: 9:45 AM - 1:15 PM
    Presentation time: 12:15 PM - 1:15 PM

     

    Medical Technology Guidance: A Review to Identify the Evidence Gaps and Data Needs

    Authors: Jatinder Kumar, Geetika Sharma, Divya Tamminina, Arpit Mittal, Abdul Shakira
    Presenter: Ruihong Wang
    Date: Tuesday, May 9, 2023
    Poster session time: 3:15 PM - 6:45 PM
    Presentation time: 3:15 PM - 4:00 PM

    Discuss your business needs and challenges with us.

    Schedule A Time To Meet Our Experts At ISPOR

    Want to know more about Axtria’s offerings in RWE & HEOR?

    Please contact Won Chan Lee and Chet Baboor at connect@axtria.com.

    Learn more about our integrated product ecosystem

    Axtria SalesIQ Logo

    Axtria SalesIQTM is the leading sales planning and operations solution for the global life sciences industry that enables effective and motivated sales teams resulting in higher commercial success.

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    Axtria InsightsMAx Logo

    Axtria InsightsMAxTM is a cloud-based, unified analytics product built for the Life Sciences industry, with a rich reusable library of data preparation capabilities and analytics models across sales, marketing, payer, patient, and trade domains.

    Learn More
    Axtria-CustomerIQ-Logo

    Axtria CustomerIQTM is the most advanced next best action-driven customer engagement solution for life sciences that formulates effective omnichannel interactions for customers to optimize commercial activity.

    Learn More

    Learn more about our work and thought leadership

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    Seeing The Whole Elephant: Integrated Advanced Data Analytics In Support Of RWE
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    The Economic Value Of Insulin Glargine 300 U/Ml (GLA-300) In People ≥18 Years Of Age With Type 2 Diabetes Mellitus
    Learn More

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