Data and Technology

We Believe In The Power Of Impactful Stories. Discover Insights, Industry Perspectives And Modern Business Approaches.

    p> Business Intelligence (BI) adoption is exploding. As data volumes expand, more and more businesses are adopting BI solutions to turn this data into meaningful information. Small pharma ...

    3 mins read

    We always save the best until last, and PMSA 2017 is no exception. On Wednesday 26th April, we will conclude the conference with an insightful presentation from Asheesh Sharma and Vineet ...

    1 mins read

    We are excited to announce that Axtria’s Randy Risser and Sudeep Saha will be running a deep-dive workshop on Real World Data at PMSA’s 2017 Winter Symposium. The event takes place from ...

    1 mins read

    We’ve had some pretty memorable announcements over the years at Dreamforce, but the launch of Einstein, Salesforce’s Artificial Intelligence (AI) engine, has to be one of the most exciting. ...

    2 mins read

    Amazon Redshift is a fast, fully managed, petabyte-scale Data Warehouse (DWH) solution. It is a columnar Database and facilitates massive parallel processing (MPP). In any DWH solution, we ...

    1 mins read

    Today, like never before, IT captures the pulse of a banking organization. The success or failure of a banking enterprise bears a direct correlation to its ability and maturity in ensuring ...

    1 mins read

    In one of my previous organizations, I was chasing a very well-known retail organization for getting some projects and one of the key people in the leadership team told me that he ...

    3 mins read

    In the light of the crisis, the mortgage industry has been under tremendous pressure to manage its business in a more data-driven manner. There are both operational as well as regulatory ...

    2 mins read

    Talk about famous last words. When we last left this topic, I was wrapping up coffee with my colleague, Rick, with the ominous, “Once we get your data organized …”

    4 mins read

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    Omnichannel Customer Engagement

    Ensure 360-degree customer engagement with omnichannel marketing solutions.

    Omnichannel Marketing is Widely Used With Clear Benefits and Will Become More Essential in the Months to Come Today, omnichannel marketing is largely accepted as a necessary and effective way of ...

    6 mins read

    The healthcare industry finds itself at the center of the coronavirus crisis, especially in terms of how patient care is managed and delivered. Meanwhile, most other companies are fathoming the ...

    5 mins read

    Call Planning

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    As the healthcare industry moves toward a value-based paradigm, the healthcare environment is becoming increasingly complex with emerging market influencers. Rising healthcare costs and reforms are ...

    5 mins read

    In continuation with the three earlier PMSA Webinars delivered on Commercial Operations, Axtria delivered its fourth insightful webinar on Sales Targeting & Call Planning, which shed light on the ...

    1 mins read

    In our previous blog, we discussed the significance of providing call plans to representatives. Continuing with our blog series on different dimensions of sales performance solutions to pharma ...

    2 mins read

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