Sales and Marketing

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    This blog is the ­second of a two-part series. It highlights three of the six reasons for emerging pharma companies to move away from siloed point-solutions and choose an integrated ...

    5 mins read

    The commercial ecosystem of the medical device industry is an intricate one. Medical device sales teams constantly watch out for opportunities across the sales process, beyond the ...

    6 mins read

    Rid your binge-watching boredom through artificial intelligence and machine learning – a leading cause of the pharmaceutical industry's best innovations and advancements. As the projected ...

    4 mins read

    Omnichannel Marketing is Widely Used With Clear Benefits and Will Become More Essential in the Months to Come Today, omnichannel marketing is largely accepted as a necessary and effective ...

    6 mins read

    The healthcare industry finds itself at the center of the coronavirus crisis, especially in terms of how patient care is managed and delivered. Meanwhile, most other companies are fathoming ...

    5 mins read

    We are proud to share that Axtria has made NJBIZ’s Fast 50 list of the fastest growing companies in New Jersey. It is our fourth year on the list, and we are ranked 11th for 2017.

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    Axtria is extremely proud to rank in Crain’s New York Business Fast 50 List for 2017. The ranking highlights the city's 50 fastest-growing companies with its annual Fast 50 feature. It ...

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    Some of the most rewarding work we are involved in at Axtria right now is in the Health Economics and Outcomes Research (HEOR) space, where we are partnering with our clients to help ...

    2 mins read

    The final countdown to the Veeva Commercial Summit has begun and we are only a few days away from one of the most exciting events on the pharma calendar. This year, besides our interesting ...

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    Omnichannel Customer Engagement

    Ensure 360-degree customer engagement with omnichannel marketing solutions.

    Omnichannel marketing has gained critical importance across pharmaceutical commercial operations, but measuring the efficacy of omnichannel implementation is both complex and important when ...

    5 mins read

    Across all industries, brands connect with their prospects and customers through many different communication channels. Such interactions over various channels collectively influence customer ...

    4 mins read

    Call Planning

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    As the healthcare industry moves toward a value-based paradigm, the healthcare environment is becoming increasingly complex with emerging market influencers. Rising healthcare costs and reforms are ...

    5 mins read

    In continuation with the three earlier PMSA Webinars delivered on Commercial Operations, Axtria delivered its fourth insightful webinar on Sales Targeting & Call Planning, which shed light on the ...

    1 mins read

    In our previous blog, we discussed the significance of providing call plans to representatives. Continuing with our blog series on different dimensions of sales performance solutions to pharma ...

    2 mins read

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