Axtria Principals David Wood, PhD and Randy Risser present analytical techniques developed in Axtria's R&D labs.
1 mins readAxtria is pleased to announce its Gold Sponsor support for this year’s Pharmaceutical Management Science Association (PMSA) Annual Conference, being held April 19-22, 2015 in Arlington, ...
1 mins readCustomer valuation is critical to pharmaceutical brand strategy as it informs several key decisions such as messaging, resource allocation, services offering allocation, etc. In simple / ...
1 mins readThe pharmaceutical marketing landscape has been changed significantly by the emergence of various types of “health systems”, variously known as ACOs, IDNs, IHNs, etc. These organizations ...
1 mins readAfter an overwhelming response to the Axtria’s presence last year, we are pleased to announce Axtria’s Gold Sponsor support for this year’s Pharmaceutical Management Science Association ...
2 mins readThere’s fast, and then there’s light speed. Axtria Inc., a global data and analytics company serving the pharmaceutical, health care, life-sciences, banking and financial services, high ...
1 mins readAxtria participated at the recently held PMSA 2014 conference in Orlando, its presentations “Measuring the value of providing call plans to the field sales” and “20 Tweets in 20 Minutes ...
1 mins readAxtria participated as Gold Sponsor at the Pharmaceutical Management Science Association (PMSA) Annual Conference 2014. Axtria’s Principals have supported the PMSA for two decades, ...
2 mins readJassi Chadha, Founder and CEO of Axtria, a Big Data Analytics firm dedicated to helping clients make better data-driven decisions, received the prestigious PMSA Lifetime Achievement Award ...
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Across all industries, brands connect with their prospects and customers through many different communication channels. Such interactions over various channels collectively influence customer ...
4 mins readBusinesses that adopt omnichannel strategies achieve 91% greater customer retention rates year-over-year (YOY) 1
4 mins readAs the healthcare industry moves toward a value-based paradigm, the healthcare environment is becoming increasingly complex with emerging market influencers. Rising healthcare costs and reforms are ...
5 mins readIn continuation with the three earlier PMSA Webinars delivered on Commercial Operations, Axtria delivered its fourth insightful webinar on Sales Targeting & Call Planning, which shed light on the ...
1 mins readIn our previous blog, we discussed the significance of providing call plans to representatives. Continuing with our blog series on different dimensions of sales performance solutions to pharma ...
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