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    Medical Devices

    We Believe In The Power Of Impactful Stories. Discover Insights, Industry Perspectives And Modern Business Approaches.
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        Laboratory Information Systems: Transforming The Way Medical Device Companies Do Business

        Laboratory Information Systems: Transforming The Way Medical Device ...

        INTRODUCTION Laboratory testing has seen a remarkable evolution in the last few decades. This evolution has led to capabilities far beyond fundamental inpatient/outpatient record keeping, ...

        4 mins read
        Make Informed Sales Ops Decisions with Field Reporting & Analytics

        Make Informed Sales Ops Decisions with Field Reporting & Analytics

        Discover how Axtria SalesIQTM field reporting and analytics capabilities provide meaningful insights to help a medical device company impact salesforce effectiveness and boost sales rep ...

        5 mins read
        Driving Quicker, Data-Driven Decision-Making and Increased Productivity

        Driving Quicker, Data-Driven Decision-Making and Increased ...

        The Business Case for an End-to-End Sales Performance Management Solution for a Medical Device Company

        4 mins read
        Top Three Opportunities For Medical Device Sales Operations

        Top Three Opportunities For Medical Device Sales Operations

        The commercial ecosystem of the medical device industry is an intricate one. Medical device sales teams constantly watch out for opportunities across the sales process, beyond the ...

        6 mins read
        Emerging Commercialization Trends for the Medical Device Industry

        Emerging Commercialization Trends for the Medical Device Industry

        Market dynamics are changing the medical device market in unprecedented ways. Accustomed to rapid innovation in their lives as consumers, patients are expecting data and information being ...

        6 mins read

        Omnichannel Customer Engagement

        Ensure 360-degree customer engagement with omnichannel marketing solutions.
        Orchestrating Omnichannel Measurement to Enable Outcomes-driven, Personalized Campaigns

        Orchestrating Omnichannel Measurement to Enable Outcomes-driven, Personalized ...

        The Growth of Digital Investment Pharma’s investment in digital marketing has grown significantly in the last few years, fueled by the proliferation of new channels, post-pandemic changes, and ...

        4 mins read
        Why Is Balancing Autonomy Critical to Driving Omnichannel Orchestration at Scale?

        Why Is Balancing Autonomy Critical to Driving Omnichannel Orchestration at ...

        Across all industries, brands connect with their prospects and customers through many different communication channels. Such interactions over various channels collectively influence customer ...

        4 mins read
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        Call Planning

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        Improving Targeting and Call Planning for the Changing Pharma Landscape

        Improving Targeting and Call Planning for the Changing Pharma Landscape

        As the healthcare industry moves toward a value-based paradigm, the healthcare environment is becoming increasingly complex with emerging market influencers. Rising healthcare costs and reforms are ...

        5 mins read
        Infographic: 5 Keys to Effective Call Planning for Pharma Sales

        Infographic: 5 Keys to Effective Call Planning for Pharma Sales

        Effective Call planning ensures the best customer engagement for the sales reps by providing the right tactical inputs. It provides the detailed insights on the timing and relevance of messages ...

        0 mins read
        Axtria Webinar: Sales Targeting and Call Planning

        Axtria Webinar: Sales Targeting and Call Planning

        In continuation with the three earlier PMSA Webinars delivered on Commercial Operations, Axtria delivered its fourth insightful webinar on Sales Targeting & Call Planning, which shed light on the ...

        1 mins read
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